Commercial Photography - DKMS Stem Cell
Case Study
A Commercial Photoshoot for DKMS Stem Cells photoshoot in High Cross Leicester.
https://www.dkms.org.uk/get-involved/stories/tasneem-inspires-leicester-to-sign-up
Capturing these images for DKMS was an absolute pleasure, and certainly really interesting to learn about what they do and the journey the families involved have been through. It was humbling to see so many people walk through the door happily volunteering themselves to be on the donor list for this wonderful cause.
My only brief was to capture willing individuals to create more interest for the next set of volunteers.
About The Client
DKMS Stem Cells
DKMS Stem Cells fighting against blood cancer.
DKMS is an international charity dedicated to the fight against blood cancer and blood disorders.
DKMS launched in the UK in 2013. We are the biggest stem cell register in the UK. We have registered over 1 million blood stem cell donors to date and helped to give over 2,500 people a second chance at life.
Over 2,000 people each year in the UK need a blood stem cell transplant, however, just 7% of the entire eligible population in the UK are registered as potential donors. Only a tiny proportion of these potential donors are from minority ethnic communities.
That’s why we exist. The more people who register as blood stem cell donors, the better the chance for someone in need of a blood stem cell transplant.
To date, worldwide, DKMS has registered over 12.5 million potential blood stem cell donors, and over 120,000 second chances at life have been provided by DKMS.
